JEM DESIGNS

Sprouts

AAU COURSE
GR 365 Strategies for Branding

INSTRUCTOR
Gordon Mortenson

MISSION
To develop and design the branding and website for a mobile web services company.

DESIGN OBJECTIVE
Sprouts mission is to make gardening fun and accessible for families in urban areas. They provide services, seeds and equipment needed to help those create their own custom edible garden. They strive to encourage healthy lifestyles and to educate on how food is grown to help jump start nutrition at an early age. Sprouts is all about growth and simplicity. The logo is simple and bold, it consists of two peas in a pod in earthy green to reflect the fresh and forward-thinking aesthetics of the brand.

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